Jobseekers
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Jobseekers are framed as excluded and failed by the current system
Sympathy appeal through emotionally charged examples (e.g., people losing payments while in hospital) and loaded adjectives like 'languishing' frame jobseekers as victims of an uncaring system. These examples emphasize exclusion and marginalization.
“people having Centrelink payments suspended while in hospital recovering from brain surgery or recovering from psychosis”
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Jobseekers framed as being newly included and supported through individualised planning
[sympathy_appeal], [narrative_fram desperately in need of support
““For many people, that could be a wasted year with no real progress towards employment, making it harder to then get a job,” she will say.”