SNP
Date Range
Score Range
SNP framed as a separatist adversary threatening national unity
The article consistently pairs SNP with Plaid Cymru under the label 'separatists' and presents their governance as part of a dangerous trend toward breakup, without offering their perspective or policy context.
“tackling threat from separatists like SNP and Plaid Cymru”
portrayed as failing due to loss of votes and seats, undermining competence
Cherry-picking and framing by emphasis highlight electoral losses while downplaying continued parliamentary strength, suggesting organizational failure.
“His party lost six seats and ended up with 58 MSPs – seven short of the number required to achieve a majority - as Scots voted tactically to try and oust the nationalists.”
portrayed as making exaggerated claims to legitimacy
narrative_fram grinding
“the SNP subsequently claimed the removal of whisky tariffs was evidence of the First Minister 'delivering' for Scotland, saying: 'John Swinney fought for Scotch whisky. And he delivered.'”
SNP portrayed as politically effective and dominant
[framing_by_emphasis], [cherry_picking] — The article emphasizes SNP gains and Swinney’s confident statements while omitting discussion of potential losses or lack of majority, framing the party as electorally strong and effective.
“The SNP also won the Eastwood constituency outside of Glasgow from the Scottish Tories...”
SNP portrayed as resilient and dominant despite failing to win majority
[framing_by_emphasis], [loaded_language]
“The SNP has defied political gravity by winning a fifth consecutive term in office.”
framed as a dominant political force overcoming opponents
The narrative positions the SNP as capitalising on Labour’s weakness and 'swiping' seats, using adversarial language that frames them as aggressive victors in a political contest.
“In the biggest upset of this election so far, the SNP swiped Shetland from the Liberal Democrats - a constituency Mr Swinney's party has long-targeted but has been held by the Libs for nearly 30 years.”
framed as a confrontational force pushing independence
[framing_by_emphasis] and [cherry_picking]: The article repeatedly centers the SNP's push for a majority as a disruptive, high-stakes objective, particularly in relation to forcing another independence referendum, which is framed as a contentious act against UK opposition.
“If the SNP does win a majority, we enter a whole other discussion about mandates and the UK government's ongoing opposition to a fresh independence poll.”
SNP campaign framed as being in crisis and under significant pressure
[loaded_language] and [framing_by_emphasis]: The phrase 'gravity-defying fifth term' implies implausibility and exceptional strain, while the focus on declining poll ratings and internal nervousness reinforces a crisis narrative.
“Even as the SNP heads towards a gravity-defying fifth term in office”
SNP portrayed as losing effectiveness and failing to address core voter concerns
[framing_by_emphasis] and [cherry_picking]: The article emphasizes voter anger and disillusionment with the SNP through multiple personal stories, while omitting positive supporter experiences or policy enthusiasm. This selective focus frames the party as underperforming.
“I do believe in the SNP but I am losing faith vastly”
framed as an adversarial force pushing separatist agenda
The article includes advocacy for tactical voting to stop the SNP and references their 'independence obsession', positioning them as a hostile political force to unionist interests.
“their independence obsession must get behind the candidate best placed to beat the nationalists in their constituency”