Te Ao Māori
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Positively frames engagement with Māori worldviews as a valuable, ongoing journey requiring humility and openness
The article promotes a narrative of learning and growth, urging against defensiveness when corrected about cultural missteps, and emphasizing consultation and positivity.
“It's a journey. We're all on it. Don't give up. Don't become defensive as well.”
Māori worldview (Te Ao Māori) is framed as a legitimate and essential foundation for ethical technology
[loaded_language], [framing_by_emphasis] — The project’s grounding in tikanga Māori and Te Ao Māori is repeatedly emphasized as central to its legitimacy and value.
“Central to everything from its architecture, to its initial conceptions, to the values that drive it, and then also to our customer service delivery, it's really about doing things in a very Māori way, based on a Te Ao Māori worldview.”